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Home Appliances – CD, DVD Players, Televisions, Camcorders

Posted by naaptolarticles on August 8, 2008

A home appliance is defined as a machine or a mechanism which accomplishes some routine housekeeping tasks. These tasks include functions such as cooking, food preservation, or cleaning, etc whether in a household, institutional, commercial or industrial setting.

Home appliances are mainly differentiated into the following two types i.e.: Major and small appliances. Major appliances are differentiated from small appliances because they are large, difficult to move, and generally fixed in place to some extent. They are mostly considered fixtures or a part of real estate. Another common characteristic of these major appliances is that they may have substantial electricity requirements. Therefore it is necessary to have special electrical wiring to supply higher current than what the standard electrical outlets can deliver. All these requirements limit their position or placement at home.

Recently with the introduction of the various Energy Labeling rules across the world, the appliances have been forced to become more and more efficient leading to more accurate controllers in order to meet the regulations.

Major appliances may be roughly divided into refrigeration equipment, stoves, washing equipment, and miscellaneous.

Home appliances may be divided into categories called “white goods” and “brown goods” in British English.

• Brown goods are typically small household electrical entertainment appliances such as:
CD and DVD players, televisions, camcorders, still cameras, video game consoles, telephones, answering machine
• White goods comprise major household appliances and may include:
Air conditioner, dish washer, clothes dryer, freezer, refrigerator, cooker, also known as range, (stove, oven, cooking plate, or cook top), water heater, washing machine.

Air conditioners, washing machines, refrigerators, water heater have become an indispensable part of most households. Visit naaptol.com to know more about these products.

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Shopping Mall culture in India

Posted by naaptolarticles on August 5, 2008

Shopping Mall can be described in this sentence, ‘If you have a home then you will find everything in the shopping mall to fill it up with’. The craze of shopping malls ventured India in the early 2000’s and has seen tremendous growth over the years. The government’s five year tax relief for opening shopping malls and multiplex’s has also boasted this trend to a great extent.

The term ‘window shopping’ was coined due to the huge spur in shopping malls and the notion that it is made up of expensive stores. With the concept of ‘one stop shop’ coupled with entertainment options and comfortable shopping experience hoteliers, retailers and brands grabbed this opportunity with both hands. Even individual retailers found shopping malls a beneficiary prospect.

These individual retail outlets started speaking the consumer language and thus altered prices and designs for the popular crowd. Selection of clothes and pricing was related to the location of the mall. An up-market area had a different line of styling and pricing compared to its own chain in not-so lavish vicinity. Thus people living in these mediocre areas were not able to get the same style and fashion found in the posh areas. Though reaching to the mall has been made comfortable with good enough travel options and parking space, but the crowd on weekends is unavoidable.

People are exposed to the variety and know the umpteen options available in the market. Now every time traveling to the mall is not necessary because home shopping had evolved. People could see the options available and know the whole market without compromising on anything. The virtual world has served the purpose of home shopping satisfactorily. One can see the product display, their features, utility and can even compare products on popular compare sites like naaptol.com.

The growing BPO (Business Process Outsourcing) culture comprising of a huge potential crowd, work in night shifts and at odd hours. Shopping malls in India aren’t open 24*7 and they aren’t truly tapping this potential lot and serving their purpose. Thus home shopping becomes logical as the buyer has the flexibility of time and place at his convenience to make the right purchase without compromising on anything. Unlike the mall there is product categorization and the buyer has the option of choosing his seller on the basis of his requirements. Even local stores could be chosen for buying if a product requires heavy after sales service.

Thus home shopping is a step ahead in shopping malls as it provides more comfort and easy accessibility without much effort. As they say, ‘It’s just a click away.’

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